Place ads on Google, Bing, Yahoo and partner networks. Drive potential patients to your site. Convert them.
Quickly Get Your Practice to the Top of Search Results.
The competition is fierce. The fastest way to get eyes on your practice and services is through PPC advertising.
We work with you to ensure ads appear only to the most qualified individuals. You only pay if they click!
About PPC for Medical & Healthcare
Be found in the search results when it matters most.
Managing Google Ads, Bing or Social Advertising requires technical know-how, strategic planning and ongoing optimization. Let that be our headache.
Our program also includes custom landing pages, target patient personas and phone call tracking (HIPAA compliant).
Appear When it Matters Most
Awareness is Key
Potential patients are out there. In fact, of the Three billion searches happening each day, 66% are related to medical or health. The decision making process for high value services, such as cosmetic surgery, is rarely done quickly. Get your practice in front of perspective patient during the research process.
Showcase Your Skill
Create Desire
PPC search ads allow you to showcase your skill both before and after someone clicks. Are you award winning? Peer recognized? A pioneer.
If not, we can work with you to develop a unique value proposition to help individuals want to contact your practice.
Increase Leads & ROI
Help them Take Action
Our combination of implementing a well optimized campaign, reputation management and landing pages will help increase leads.
Unlike traditional marketing, you will never be guessing where they came from. Each conversion (form fill or phone call) will be tracked and accounted for so you can determine lifetime value and ROI.
Digital Advertising Vs. SEO
It’s not always practical to run a full 6-12 month SEO campaign in order to rank for competitive local terms. In this case, doctors and clinics can increase their brand awareness and lead generation efforts through pay-per-click advertising.
This type of keyword-based advertising allows us to place text, image and video ads across the web, targeting your specific practice areas.
We do offer both services!
Our Process
01
Competitive Analysis
We spy on your competitors PPC activities (legally!) and review the marketplace to gauge ad buying activity, barriers to entry, and external threats to your practice and brand.
02
Keyword Research
We select a curated list of keywords being used by your target audience to find services like yours. We bid on these keywords to show your ads to relevant people.
03
Campaign Development
After keywords are selected, we build the PPC campaigns, including developing ad creative, ad copy, landing pages and implementing tracking code on your website.
Experts in Medical PPC Management
We are very aware that some medical practices work in highly competitive spaces. Our knowledge of the market, as well as your unique offerings, allows us to generate a strategy that best fits your budget and needs.
However, we do not simply offer PPC services on a one-off basis. Nine times out of ten, that is a recipe for failure.
Our process includes managing – and requiring – custom landing pages which put your campaigns in the best position to succeed. (Compare this to owning the best equipment in order to provide accurate diagnosis and treatment options!)
